Content Marketing

Divide and Conquer

The benefits of spreading your content across multiple platforms

Content marketing is a great way to give your brand reach, relatability and credibility. But, you need to make sure your clients, customers or consumers are seeing it.

Brainstorming content ideas that suit your brand personality

One of the biggest struggles brands often have with creating content is idea generation. Once you have the idea, it might be easy to create, or might challenge your team, but that's the fun part.

Finding the purpose behind your content

On top of a point for each piece of content, you need to have a purpose around how all of this content benefits your brand or business. Whether you are trying to entertain your readers, inspire them, or educate them, in the long term, this can make great change for your business.

Revenue driven marketing

Choosing your marketing tactics based on the gaps in your sales funnel

In your marketing, you need to define some ways that people will discover you, some ways you can provide value for free, and some ways people can stay connected with your business before they purchase, especially if it is a premium offer.

Discoverability in podcasting

Helping your audience find your show

It’s important to plan your podcast launch and marketing in such a way to kickstart the momentum. You’ll also need to maintain a certain element of sustainability in your marketing so that you can continue to grow your reach over time.

B-Roll Video and it’s use in your marketing content

Creating video content for your brand

With the rise of viral vertical video, the need for B-Roll content is growing as well. For most businesses once a social media trend starts they don’t have much time to react and post something before the trend passes them by. Capturing B-Roll of common actions and situations helps to speed up the content creation process.